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The Dark Side of Discounts: The Environmental Footprint of Black Friday
Every year, as Black Friday approaches, the world prepares for what has now become a global ritual of hyper-consumption. Retailers celebrate record-breaking sales. Shoppers boast about the “unmissable” deals they grabbed. But amid the noise of promotional emails and shopping carts filling at unprecedented speeds, what is not discussed is the fact that these sales are accelerating unsustainable consumption at a scale our planet cannot absorb. What looks like a celebration of a
Prarthana Borah
Dec 11, 20253 min read


Rediscovering Passive Energy Wisdom: Lessons from Traditional Communities for a Low-Energy Future
Much of the focus of the global conversation today on energy efficiency and low-carbon solutions rests on new technologies — advanced cooling systems, smart grids, and innovative materials. In our pursuit of the “new,” we often overlook the fact that many of the answers lie in the “old.” Traditional communities across the world lived within their ecological means, designing homes, diets, and daily practices that required little external energy. What we now label as “passive e
Prarthana Borah
Sep 17, 20253 min read


Forgotten Recipes, Forgotten Solutions: How Food Recycling Was Always Part of Our Culture
A friend I visit regularly loves to cook. Well, a lot of people — including me — like to cook. But the difference with this particular...
Prarthana Borah
Sep 16, 20253 min read


Rediscovering Climate-Friendly Cultural Practices in Indian Agriculture
India’s agriculture has always been more than a system of food production—it is a living tapestry of culture, tradition, and ecological...
Prarthana Borah
Sep 11, 20254 min read


The Web of Life: A Systems Lens for Climate Solutions
The defining lesson of nature is interdependence. For years, the web of life has reminded us that no system, species, or process stands...
Prarthana Borah
Sep 11, 20253 min read


Nature Walks to Nature Disclosures: The Evolving Story of Conservation
Nature Walks to Nature Disclosures: The Evolving Story of Conservation When I think of the history of conservation, I am reminded that it...
Prarthana Borah
Sep 8, 20253 min read
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